Telemarketers
of tasks in the Telemarketers role are ones AI can already do, per AI experts.
From a Stanford study where AI experts and telemarketers workers rated each real task (O*NET). Not a guess from the job title.
Key statistics
Free to cite, with a link back to Automatable.
- AI can already do 83% of the 6 work tasks in the Telemarketers role, according to AI experts in the Stanford WORKBank study (O*NET SOC 41-9041.00).
- Workers in the Telemarketers role want about 67% of their tasks automated (Stanford WORKBank, 1,500 U.S. workers).
- 4 of 6 Telemarketers tasks are Automation Green Light, wanted by workers and do-able by AI, that is 67% of the role (Stanford WORKBank).
- The typical Telemarketers task scores 2.96/5 for worker desire to automate and 4.17/5 for AI capability today (Stanford WORKBank, 1-5 scale).
- The Telemarketers role (O*NET SOC 41-9041.00) has a median U.S. wage of $36,340 and about 66,430 people employed (U.S. O*NET / BLS).
Top tasks to automate
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- Record names, addresses, purchases, and reactions of prospects contacted.
- Obtain customer information such as name, address, and payment method, and enter orders into computers.
- Adjust sales scripts to better target the needs and interests of specific individuals.
- Schedule appointments for sales representatives to meet with prospective customers or for customers to attend sales presentations.
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What workers told Stanford
Of the 6 tasks studied for Telemarketers, 4 (67%) are in the Automation Green Light zone, AI can largely do them and workers want it. Across all tasks, workers want about 67% automated. The typical task scores 2.96/5 for worker desire and 4.17/5 for AI capability.
All 6 tasks, most-wanted first
Obtain customer information such as name, address, and payment method, and enter orders into computers.
Green Lightwant 3.4 · AI 4.5Record names, addresses, purchases, and reactions of prospects contacted.
Green Lightwant 3.25 · AI 5Adjust sales scripts to better target the needs and interests of specific individuals.
Green Lightwant 3 · AI 4.5Schedule appointments for sales representatives to meet with prospective customers or for customers to attend sales presentations.
Green Lightwant 3 · AI 4Explain products or services and prices, and answer questions from customers.
Red Lightwant 2.63 · AI 4Deliver prepared sales talks, reading from scripts that describe products or services, to persuade potential customers to purchase a product or service or to make a donation.
Low Prioritywant 2.5 · AI 3
Related occupations
Roles from the Stanford WORKBank study with the closest AI-capability share to Telemarketers.
- Travel AgentsAI can do 88% of tasks today · workers want 50% automated
- Securities, Commodities, and Financial Services Sales AgentsAI can do 100% of tasks today · workers want 75% automated
- Data Entry KeyersAI can do 83% of tasks today · workers want 100% automated
- Database AdministratorsAI can do 83% of tasks today · workers want 17% automated
- Credit AnalystsAI can do 83% of tasks today · workers want 67% automated
- Biofuels Production ManagersAI can do 83% of tasks today · workers want 83% automated
Lower-automation alternatives
Less of these jobs is automatable today: AI experts rate a smaller share of their tasks as doable than the 83% for Telemarketers (Stanford WORKBank).